Essentials of Sales Technology

Kevin Raybon · April 5, 2021

Implementing and operating Sales Technology is a critical function of Sales Operations. In this module we describe the business context of sales systems, discuss how these tools can be used to automate sales processes and show how to evaluate your current sales technology stack.

About Instructor

Kevin Raybon

A true thought leader in the GTM Operations with a track record of founding and running teams that make a transformational difference, Kevin has been a part of executive leadership teams at NEC, Schneider Electric and Thomson Reuters and, as a consultant, has helped firms from diverse industries transform and operationalize their go-to-market strategies. In 2019, he founded the Global Sales Operations Association and the Sales Ops Academy. A frequent speaker at industry events, Kevin is constantly challenging GTM teams to consider creative ways to improve the effectiveness of their business.

7 Courses

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Course Includes

  • 1 Lesson

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